Privacy Policy

This Privacy Policy explains how Shopboy Gaming ("we", "us", or "our"), operated from 4 Nursery Rd, Yeovil BA20 2RB, United Kingdom, collects, uses, and protects personal information when you visit shopboygaming.net ("the Site"). We are committed to handling your data responsibly and in accordance with UK data protection law, including the UK GDPR and the Data Protection Act 2018.

If you have any questions about this policy, please contact us at [email protected].

1. Information We Collect

1.1 Information You Provide Directly

When you use our contact form, you provide your name, email address, and the content of your message. We only use this information to respond to your enquiry.

1.2 Information Collected Automatically

When you visit the Site, certain technical information is automatically collected, including your IP address, browser type, operating system, referring URLs, pages visited, and the date and time of your visit. This information is collected through server logs and, where applicable, analytics tools, to help us understand how the Site is used and to improve it.

1.3 Cookies

We use cookies to enhance your experience on the Site. These include cookies that remember your consent preferences and, where analytics are enabled, cookies that help us understand Site usage. You can manage cookie preferences at any time through the cookie banner displayed when you first visit the Site. For full details, see our Cookie Policy.

2. How We Use Your Information

We use the information we collect for the following purposes:

• To respond to enquiries submitted through the contact form.
• To monitor and improve Site performance and user experience.
• To understand how visitors interact with our content.
• To maintain the security and integrity of the Site.
• To comply with legal obligations.

We do not use your personal information for marketing purposes unless you have explicitly consented to this, and we do not sell your personal data to third parties under any circumstances.

3. Legal Basis for Processing

Under UK GDPR, we process your personal data on the following legal bases:

• Legitimate interests — for Site analytics and security monitoring, where our interest in operating the Site is not overridden by your rights.
• Consent — for non-essential cookies and analytics, where you have actively chosen to accept these via our cookie banner.
• Contract performance — when you contact us, processing your information is necessary to respond to your enquiry.

4. Data Sharing

We do not sell, rent, or trade your personal data. We may share data with the following categories of third parties only where necessary:

• Hosting and infrastructure providers — who process data on our behalf under data processing agreements.
• Analytics providers — where you have consented to analytics cookies.
• Law enforcement or regulatory bodies — where we are legally required to disclose information.

Any third-party service providers we use are required to process your data in accordance with applicable data protection law.

5. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected. Contact form submissions are retained for up to 12 months. Server log data is typically retained for 90 days. After these periods, data is securely deleted.

6. Your Rights

Under UK GDPR, you have the following rights regarding your personal data:

• Right of access — you may request a copy of the personal data we hold about you.
• Right to rectification — you may ask us to correct inaccurate data.
• Right to erasure — you may request deletion of your personal data in certain circumstances.
• Right to restrict processing — you may ask us to limit how we use your data.
• Right to data portability — you may request your data in a structured, commonly used format.
• Right to object — you may object to processing based on legitimate interests.
• Rights related to automated decision-making — we do not make automated decisions that significantly affect you.

To exercise any of these rights, please contact us at [email protected]. We will respond within one calendar month.

7. Security

We take reasonable technical and organisational measures to protect your personal data from unauthorised access, disclosure, alteration, or destruction. However, no method of transmission over the internet is entirely secure, and we cannot guarantee absolute security.

8. International Transfers

We primarily process data within the United Kingdom and European Economic Area. Where data is transferred outside these regions, we ensure appropriate safeguards are in place in accordance with UK GDPR requirements.

9. Children's Privacy

The Site is not directed at children under the age of 13. We do not knowingly collect personal data from children. If you believe a child has submitted personal data to us, please contact us and we will take steps to delete it.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "last updated" date at the top of this page. We encourage you to review this policy periodically. Continued use of the Site following any changes constitutes acceptance of the updated policy.

11. Complaints

If you are unhappy with how we have handled your personal data, you have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) at ico.org.uk or by calling 0303 123 1113.

12. Contact

For any privacy-related questions, requests, or concerns, please contact:

Shopboy Gaming
4 Nursery Rd, Yeovil BA20 2RB, United Kingdom
Email: [email protected]
Phone: +44 070 6778 1010